Alessi Loves Italy
We've been asked to visualize and communicate the strong bond between Alessi and the italian food.
To strenghten the concept we developed a promotional mechanic: with every Alessi purchase you get a privileged access to a list of selected premium Italian food from the dedicated online store.
Agency: TLC Marketing Italia
Creative Direction: Federico Bonriposi
Art Direction: Michele Sistu, Nicolò Bertoncin
Photography: Studio FM Milano